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Rompers, gnats and swampy, hot summer days are just a few things that Ginger Billy feels strongly about. Shirtless with tattoos, Ginger Billy gives viewers a humorous look into life in rural Upstate South Carolina. And he’s doing it all on his own. He lives between Union and Lockhart, South Carolina, with his wife and family. For years, he says, he was a respiratory therapist. But one day, after the retirement of Dale Earnhardt, Jr., he thought maybe he’d make a video.
“Well, when he retired, I thought to myself, ‘man, you know what? This would be something that, uh, all rednecks would love if I talked about,’” he said. “When I saw how many views it got, I thought to myself, you know what, this might be actually pretty cool. This might be something I want to try again.” After that, it was the men’s romper craze, so he went to JC Penny’s and bought the biggest girls’ romper he could find and did a video about that.
The video has almost 840,000 views on YouTube alone. He estimates it got between 40 and 50 million views across all social media channels. Since then, his career took off.